C-KINGDOM CABLE Selected as Excellent National Brand Case, Its Golden Brand Shines on the Globalization Track
Time：
2026-07-06 00:00
To thoroughly study and implement Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era, put into practice General Secretary Xi Jinping’s important exposition on the "Three Transformations", and fully enforce the requirements of the Outline for Building a Country with Strong Quality issued by the CPC Central Committee and the State Council, the China Council for Brand Development (affiliated to the State Administration for Market Regulation) launched the second national solicitation campaign for Excellent Chinese Brand Cases nationwide. C-KINGDOM CABLE’s brand case Forging a Golden Brand, Lighting Up the World with Core Technology has been successfully selected as an excellent case under the internationalization category in the second volume of Compilation of Excellent Chinese Brand Case Achievements.
This solicitation campaign covered six major dimensions including brand planning, brand shaping, brand operation, brand promotion, brand maintenance and brand value, as well as two special themes: regional brands and brand internationalization. After rigorous professional evaluation and full-process intelligent supervision, C-KINGDOM CABLE stood out from more than 500 submitted cases across the country.
The Senegal Stadium project constructed by Hunan Construction Engineering Group, with supporting cable supplies and services from C-KINGDOM CABLE, won the Luban Prize for Construction Engineering and China Steel Structure Gold Award — the first overseas construction project in Hunan Province to claim both honors. The award fully demonstrates the world-class standard of Chinese construction and the outstanding product and service strength of C-KINGDOM CABLE.
As an enterprise with nearly 30 years of deep cultivation in the wire and cable industry, C-KINGDOM CABLE adheres to the philosophy of "Survive on Quality, Forge Soul through Brand, Sustain Development via Corporate Culture". It has built an integrated three-in-one development model covering product brand, corporate brand and entrepreneur brand, and established a full industrial chain quality management system centered on its "Golden" brand identity. The company has formulated a three-step brand globalization roadmap. By adopting localized operation of products, talents and services, it has deeply integrated into target markets. Its products are sold to over 40 countries and regions worldwide. For consecutive years, it has been listed among China’s Top 100 Wire & Cable Enterprises, with its brand value ranking at the forefront of Hunan’s cable industry.
C-KINGDOM CABLE has participated in nearly 100 projects along the Belt and Road Initiative, supplying cable products and technical services for key infrastructure projects of host countries, including urban construction, power grids, ports and mines.
This case systematically presents the company’s high-quality international development path shifting from product export to brand export. Being included in this national brand case compilation fully highlights C-KINGDOM CABLE’s outstanding competence in brand planning and development.
The dynamic and high-performing marketing team of C-KINGDOM CABLE.
Brand is the foundation of an enterprise and the core asset to win market trust. Taking this selection as a new starting point, C-KINGDOM CABLE will continuously deepen brand development and accelerate brand globalization. It will polish its "C-KINGDOM" brand image with superior quality and all-round services, and make greater contributions to letting "Made in China" shine across the globe.
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